FCA Affinity Program Explained

The FCA Privilege Program provides savings on the majority of new Fiat, Alfa Romeo, Abarth, Jeep cars, and also Fiat Professional vans. Offering a wide choice of models to suit individual requirements and budgets, the Scheme offers a range of finance options to make your new vehicle purchase even more affordable.

Access to the Scheme, means you can now make exclusive savings on the iconic Fiat 500, one of the coolest cars on the market, the beautiful yet sporty Alfa Guilietta, and the Jeep Grand Cherokee, the original luxury SUV.

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Marketing Preferences Section

By clicking ‘I consent’, you are confirming that you have read the Privacy notice and that you agree to let FCA Italy S.p.A process your personal data to:

To marketing activities
×Send you relevant marketing information and carry out market research about our products and services so that you don’t miss out on current offers. We normally contact our customers by automated or electronic means including e-mail, phone (e.g. SMS, MMS, fax). We sometimes use other means such as web sites, mobile apps, post or automated calls.
To profiling activities
×Analyse your personal preferences, interests or behaviours so that we can send you customised communications that we think you might like.
To the communication of the Data to third parties for their own marketing activities
×Share your data with companies in our group and selected partners with whom we work closely so that they can send you relevant offers which might interest you. This could include partners in the automotive, financial, insurance and telecommunication sectors. We normally contact our customers by automated or electronic means including e-mail, phone (e.g. SMS, MMS, fax). We sometimes use other means such as web sites, mobile apps, post or automated calls.

Don’t worry, if you change your mind, you can opt out to any of the above at any time by exercising your rights stated in the Privacy Notice.